Nike Air Diamond Turf 'Must Be The Money' Official Images

In the world of sneakers, few stories blend athletic prowess, cultural flair, and nostalgic revival quite like the Nike Air Diamond Turf line. Originally launched in the early 1990s as the signature shoe for multi-sport legend Deion Sanders, the Air Diamond Turf has seen a resurgence in recent years, captivating both longtime fans and new generations. The latest iteration, the Nike Air Diamond Turf "Must Be The Money," pays homage to Sanders' brief but memorable foray into the rap world, channeling the energy of his 1994 hit single of the same name. Set for release on September 15, 2025, this colorway combines vintage aesthetics with premium details, making it a must-have for sneaker enthusiasts and Sanders admirers alike.

The Nike Air Diamond Turf "Must Be The Money" stays true to the original silhouette but infuses it with thematic elements from Sanders' rap single. The colorway—officially Sail/Coconut Milk/Mica Blue/Off Noir—creates an aged, vintage vibe with off-white leather uppers that feature subtle yellowing for a retro feel. Soft mica blue accents appear on the midfoot strap's Swoosh and overlays, evoking a sky-blue hue that adds a fresh pop. Metallic gold branding nods to Sanders' love for bling, while washed-out black (Off Noir) provides contrast on the lining, midsole, and detailing.

Key design highlights include:
  • Upper Construction: Premium white tumbled leather with layered mesh inserts for breathability and texture, ensuring durability without sacrificing style. 
  • Midfoot Strap: A hallmark of the Diamond Turf line, it offers adjustable support and features the blue Swoosh for a custom fit. 
  • Tongue and Branding: The tongue displays Sanders' "24" jersey number alongside regal dollar sign motifs, directly referencing the song's money-themed lyrics. 
  • Insole Graphic: A prominent dollar sign insole ties the inspiration together, symbolizing wealth and success. 
  • Outsole and Midsole: A cream-colored outsole with black and blue hits for traction, paired with a coconut milk midsole that enhances the aged aesthetic. 
  • Accessories: Interchangeable black and white laces allow for personalization, making it versatile for casual wear.
This design bridges the gap between performance heritage and streetwear appeal, with the "Benjamins" ($100 bill) inspiration subtly woven in through the gold and money motifs. It's not just a sneaker—it's a wearable piece of 90s culture.

Sneakerheads won't have to wait long: the Nike Air Diamond Turf "Must Be The Money" drops on September 15, 2025, with a retail price of $155.